CLIENT: BOND LOYALTY
AGENCY: THE CREATIVE GROUP
ROLE: DESIGNER
Maritz Canada Inc., a company based in Toronto specialized in ‘true loyalty’ marketing through design decided to give a 180 degree change and redesign its corporate identity; starting fresh with a new name, look and feel. This May 2014 Maritz officially named itself BOND Brand Loyalty. Art directing it involved logo design, stationary deveplment, corporate and building assets, icons creation, web design involvement, merchandise products concepts, posters ideas, among many others.
See more at www.bondbrandloyalty.com
COLOUR and logo VARIATIONS
COLOUR PALETTE
STATIONARY
SECONDARY IDENTITY ART WORK